Privacy Policy for Peak – Dynamic Pricing

Effective Date: November 12, 2025

Thank you for choosing Peak – Dynamic Pricing (“we”, “our”, or “us”). Your privacy is important to us and we are committed to protecting your information when you use our Shopify app (the “App”).

1. Information We Collect

When you use Peak – Dynamic Pricing, we may collect the following types of information:

Your Shopify store information (store name, domain).
Products and pricing data that you choose to include for dynamic pricing functionality.
User account details for App access, support and communications.
Analytics and usage data, in order to understand how the App is being used, and to improve its features.

2. How We Use Your Information

We use the information we collect for the following purposes:

To provide and continually improve the features of the App.
To communicate with you regarding important App updates, support, notifications, and permissible marketing.
To monitor analytics, usage trends and performance of the App so we can better serve merchants.
To comply with legal and regulatory obligations.

3. Sharing Your Information

We do not sell or rent your information to third parties. We may share your information only in the following contexts:

With Shopify, as required for the integration of the App with your store.
With third-party service providers who assist us in operating the App (for example, analytics providers, hosting services). These third parties are bound by contractual obligations to protect your information.
With law enforcement, regulatory authorities or other third parties as required by law or legal process.

4. Data Security

We implement commercially reasonable and industry-standard measures to protect your data, including encryption and secure access controls. However, no method of transmission over the Internet or method of electronic storage is 100% secure — so we cannot guarantee absolute security.

5. Your Privacy Rights

You have the following rights regarding your personal information:

You may request access to or correction of the personal information we hold about you.
You may request deletion of your personal information, subject to any legal or contractual obligations to retain certain data.

To exercise your rights, please contact us at support@peakapp.com.

6. Cookies and Tracking Technologies

The App may use cookies and similar technologies to enhance user experience, track usage, and understand trends. These technologies help us deliver, maintain and improve the App’s features.

7. Third-Party Services

The App may employ third-party services (such as analytics providers) that collect information on our behalf. These third parties have their own privacy policies and you should review them accordingly.

8. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. If we make significant changes, we will post the revised version here with an updated “Effective Date”. Your continued use of the App after those changes constitutes acceptance of the updated policy.

9. Contact Us

If you have questions or concerns about this Privacy Policy or our data practices, please contact us at: support@peakapp.com.